🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#702400
RGB
rgb(112, 36, 0)
HSL
hsl(19°, 100%, 22%)
CMYK
C:0% M:68% Y:100% K:56%
Luminance
0.0444
WCAG Accessibility
Aa — #702400
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #702400
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#702400
#004D70
Analogous
#700015
#702400
#705C00
Triadic
#702400
#007024
#240070
Split-comp.
#702400
#00705C
#001570
Tetradic
#702400
#157000
#004D70
#5C0070
Monochromatic
#F57E47
#CB480B
#6B2606
#3A1503
#000000
Suggested palettes for this hue.