🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#724294
RGB
rgb(114, 66, 148)
HSL
hsl(275°, 38%, 42%)
CMYK
C:23% M:55% Y:0% K:42%
Luminance
0.0945
WCAG Accessibility
Aa — #724294
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #724294
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#724294
#649442
Analogous
#494294
#724294
#94428D
Triadic
#724294
#947242
#429472
Split-comp.
#724294
#8D9442
#429449
Tetradic
#724294
#944942
#649442
#428D94
Monochromatic
#D3C4DE
#A383B9
#704D89
#553B68
#2D1F37
Suggested palettes for this hue.