🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#733C9A
RGB
rgb(115, 60, 154)
HSL
hsl(275°, 44%, 42%)
CMYK
C:25% M:61% Y:0% K:40%
Luminance
0.0903
WCAG Accessibility
Aa — #733C9A
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #733C9A
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#733C9A
#639A3C
Analogous
#443C9A
#733C9A
#9A3C92
Triadic
#733C9A
#9A733C
#3C9A73
Split-comp.
#733C9A
#929A3C
#3C9A44
Tetradic
#733C9A
#9A443C
#639A3C
#3C929A
Monochromatic
#D4C1E1
#A47DBF
#714790
#56366D
#2E1D3A
Suggested palettes for this hue.