🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#740D96
RGB
rgb(116, 13, 150)
HSL
hsl(285°, 84%, 32%)
CMYK
C:23% M:91% Y:0% K:41%
Luminance
0.0611
WCAG Accessibility
Aa — #740D96
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #740D96
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#740D96
#2F960D
Analogous
#2F0D96
#740D96
#960D74
Triadic
#740D96
#96740D
#0D9674
Split-comp.
#740D96
#74960D
#0D962F
Tetradic
#740D96
#962F0D
#2F960D
#0D7496
Monochromatic
#D283EC
#B22ADF
#70158E
#4D0F62
#18051F
Suggested palettes for this hue.