🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#740FC7
RGB
rgb(116, 15, 199)
HSL
hsl(273°, 86%, 42%)
CMYK
C:42% M:92% Y:0% K:22%
Luminance
0.0808
WCAG Accessibility
Aa — #740FC7
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #740FC7
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#740FC7
#62C70F
Analogous
#180FC7
#740FC7
#C70FBE
Triadic
#740FC7
#C7740F
#0FC774
Split-comp.
#740FC7
#BEC70F
#0FC718
Tetradic
#740FC7
#C7180F
#62C70F
#0FBEC7
Monochromatic
#D5AEF4
#A554E8
#731ABC
#581490
#2F0A4C
Suggested palettes for this hue.