🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#744393
RGB
rgb(116, 67, 147)
HSL
hsl(277°, 37%, 42%)
CMYK
C:21% M:54% Y:0% K:42%
Luminance
0.0969
WCAG Accessibility
Aa — #744393
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #744393
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#744393
#629343
Analogous
#4D4393
#744393
#934389
Triadic
#744393
#937443
#439374
Split-comp.
#744393
#899343
#43934D
Tetradic
#744393
#934D43
#629343
#438993
Monochromatic
#D4C5DD
#A484B8
#724E88
#573C68
#2E2037
Suggested palettes for this hue.