🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#744C8A
RGB
rgb(116, 76, 138)
HSL
hsl(279°, 29%, 42%)
CMYK
C:16% M:45% Y:0% K:46%
Luminance
0.1062
WCAG Accessibility
Aa — #744C8A
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #744C8A
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#744C8A
#628A4C
Analogous
#554C8A
#744C8A
#8A4C81
Triadic
#744C8A
#8A744C
#4C8A74
Split-comp.
#744C8A
#818A4C
#4C8A55
Tetradic
#744C8A
#8A554C
#628A4C
#4C818A
Monochromatic
#D4C8DA
#A48CB1
#71577F
#564261
#2E2334
Suggested palettes for this hue.