🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#774096
RGB
rgb(119, 64, 150)
HSL
hsl(278°, 40%, 42%)
CMYK
C:21% M:57% Y:0% K:41%
Luminance
0.0964
WCAG Accessibility
Aa — #774096
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #774096
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#774096
#609640
Analogous
#4C4096
#774096
#96408B
Triadic
#774096
#967740
#409677
Split-comp.
#774096
#8B9640
#40964C
Tetradic
#774096
#964C40
#609640
#408B96
Monochromatic
#D5C3DF
#A681BB
#744B8B
#58396A
#2F1E38
Suggested palettes for this hue.