🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#7A188C
RGB
rgb(122, 24, 140)
HSL
hsl(291°, 71%, 32%)
CMYK
C:13% M:83% Y:0% K:45%
Luminance
0.0652
WCAG Accessibility
Aa — #7A188C
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #7A188C
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#7A188C
#298C18
Analogous
#40188C
#7A188C
#8C1863
Triadic
#7A188C
#8C7A18
#188C7A
Split-comp.
#7A188C
#638C18
#188C40
Tetradic
#7A188C
#8C4018
#298C18
#18638C
Monochromatic
#D68CE3
#B93ACF
#742083
#50165A
#19071D
Suggested palettes for this hue.