🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#7A3129
RGB
rgb(122, 49, 41)
HSL
hsl(6°, 50%, 32%)
CMYK
C:0% M:60% Y:66% K:52%
Luminance
0.0623
WCAG Accessibility
Aa — #7A3129
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #7A3129
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#7A3129
#29727A
Analogous
#7A2949
#7A3129
#7A5A29
Triadic
#7A3129
#297A31
#31297A
Split-comp.
#7A3129
#297A5A
#29497A
Tetradic
#7A3129
#497A29
#29727A
#5A297A
Monochromatic
#D4A19B
#B65D54
#723731
#4F2622
#190C0B
Suggested palettes for this hue.