🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#7F243F
RGB
rgb(127, 36, 63)
HSL
hsl(342°, 56%, 32%)
CMYK
C:0% M:72% Y:50% K:50%
Luminance
0.0588
WCAG Accessibility
Aa — #7F243F
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #7F243F
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#7F243F
#247F64
Analogous
#7F246D
#7F243F
#7F3624
Triadic
#7F243F
#3F7F24
#243F7F
Split-comp.
#7F243F
#247F36
#246D7F
Tetradic
#7F243F
#6D7F24
#247F64
#36247F
Monochromatic
#D897AA
#BD4C6E
#772C43
#521E2E
#1A0A0F
Suggested palettes for this hue.