🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#812722
RGB
rgb(129, 39, 34)
HSL
hsl(3°, 58%, 32%)
CMYK
C:0% M:70% Y:74% K:49%
Luminance
0.0598
WCAG Accessibility
Aa — #812722
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #812722
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#812722
#227C81
Analogous
#81224D
#812722
#815622
Triadic
#812722
#228127
#272281
Split-comp.
#812722
#228156
#224D81
Tetradic
#812722
#4D8122
#227C81
#562281
Monochromatic
#DA9995
#BF504A
#792E2A
#53201D
#1A0A09
Suggested palettes for this hue.