🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#944292
RGB
rgb(148, 66, 146)
HSL
hsl(301°, 38%, 42%)
CMYK
C:0% M:55% Y:1% K:42%
Luminance
0.122
WCAG Accessibility
Aa — #944292
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #944292
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#944292
#429444
Analogous
#6C4294
#944292
#94426A
Triadic
#944292
#929442
#429294
Split-comp.
#944292
#6A9442
#42946C
Tetradic
#944292
#946C42
#429444
#426A94
Monochromatic
#DEC4DE
#B983B8
#894D88
#683B68
#371F37
Suggested palettes for this hue.