🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#960D16
RGB
rgb(150, 13, 22)
HSL
hsl(356°, 84%, 32%)
CMYK
C:0% M:91% Y:85% K:41%
Luminance
0.0675
WCAG Accessibility
Aa — #960D16
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #960D16
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#960D16
#0D968D
Analogous
#960D5B
#960D16
#96480D
Triadic
#960D16
#16960D
#0D1696
Split-comp.
#960D16
#0D9648
#0D5B96
Tetradic
#960D16
#5B960D
#0D968D
#480D96
Monochromatic
#EC838A
#DF2A36
#8E151D
#620F14
#1F0506
Suggested palettes for this hue.