🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#962D0D
RGB
rgb(150, 45, 13)
HSL
hsl(14°, 84%, 32%)
CMYK
C:0% M:70% Y:91% K:41%
Luminance
0.082
WCAG Accessibility
Aa — #962D0D
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #962D0D
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#962D0D
#0D7696
Analogous
#960D32
#962D0D
#96720D
Triadic
#962D0D
#0D962D
#2D0D96
Split-comp.
#962D0D
#0D9672
#0D3296
Tetradic
#962D0D
#32960D
#0D7696
#720D96
Monochromatic
#EC9B83
#DF542A
#8E3115
#62220F
#1F0B05
Suggested palettes for this hue.