🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#971DB9
RGB
rgb(151, 29, 185)
HSL
hsl(287°, 73%, 42%)
CMYK
C:18% M:84% Y:0% K:27%
Luminance
0.1088
WCAG Accessibility
Aa — #971DB9
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #971DB9
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#971DB9
#3FB91D
Analogous
#491DB9
#971DB9
#B91D8D
Triadic
#971DB9
#B9971D
#1DB997
Split-comp.
#971DB9
#8DB91D
#1DB949
Tetradic
#971DB9
#B9491D
#3FB91D
#1D8DB9
Monochromatic
#E1B4EE
#C161DB
#9128AF
#6F1E85
#3B1047
Suggested palettes for this hue.