🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#971EB8
RGB
rgb(151, 30, 184)
HSL
hsl(287°, 72%, 42%)
CMYK
C:18% M:84% Y:0% K:28%
Luminance
0.1088
WCAG Accessibility
Aa — #971EB8
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #971EB8
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#971EB8
#3FB81E
Analogous
#4A1EB8
#971EB8
#B81E8D
Triadic
#971EB8
#B8971E
#1EB897
Split-comp.
#971EB8
#8DB81E
#1EB84A
Tetradic
#971EB8
#B84A1E
#3FB81E
#1E8DB8
Monochromatic
#E1B5EE
#C062DA
#9129AE
#6E1F84
#3B1046
Suggested palettes for this hue.