🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#9739DB
RGB
rgb(151, 57, 219)
HSL
hsl(275°, 69%, 54%)
CMYK
C:31% M:74% Y:0% K:14%
Luminance
0.1453
WCAG Accessibility
Aa — #9739DB
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #9739DB
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#9739DB
#7CDB39
Analogous
#4639DB
#9739DB
#DB39CD
Triadic
#9739DB
#DB9739
#39DB97
Split-comp.
#9739DB
#CDDB39
#39DB46
Tetradic
#9739DB
#DB4639
#7CDB39
#39CDDB
Monochromatic
#270F39
#5F248A
#9544CF
#AC6DD9
#CFAAE9
Suggested palettes for this hue.