🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Mahogany pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#973F48
RGB
rgb(151, 63, 72)
HSL
hsl(354°, 41%, 42%)
CMYK
C:0% M:58% Y:52% K:41%
Luminance
0.1046
WCAG Accessibility
Aa — #973F48
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #973F48
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#973F48
#3F978E
Analogous
#973F74
#973F48
#97623F
Triadic
#973F48
#48973F
#3F4897
Split-comp.
#973F48
#3F9762
#3F7497
Tetradic
#973F48
#74973F
#3F978E
#623F97
Monochromatic
#DFC3C6
#BC8086
#8C4A51
#6B383D
#391E21
Suggested palettes for this hue.