🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Magenta pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#973F77
RGB
rgb(151, 63, 119)
HSL
hsl(322°, 41%, 42%)
CMYK
C:0% M:58% Y:21% K:41%
Luminance
0.1136
WCAG Accessibility
Aa — #973F77
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #973F77
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#973F77
#3F975F
Analogous
#8B3F97
#973F77
#973F4B
Triadic
#973F77
#77973F
#3F7797
Split-comp.
#973F77
#4B973F
#3F978B
Tetradic
#973F77
#978B3F
#3F975F
#3F4B97
Monochromatic
#DFC3D5
#BC80A6
#8C4A74
#6B3858
#391E2F
Suggested palettes for this hue.