🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#980B2C
RGB
rgb(152, 11, 44)
HSL
hsl(346°, 87%, 32%)
CMYK
C:0% M:93% Y:71% K:40%
Luminance
0.0703
WCAG Accessibility
Aa — #980B2C
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #980B2C
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#980B2C
#0B9977
Analogous
#990B73
#980B2C
#99300B
Triadic
#980B2C
#2C990B
#0B2C99
Split-comp.
#980B2C
#0B9930
#0B7399
Tetradic
#980B2C
#73990B
#0B9977
#300B99
Monochromatic
#EF819A
#E32652
#901330
#630D21
#20040B
Suggested palettes for this hue.