🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Magenta pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#980B79
RGB
rgb(152, 11, 121)
HSL
hsl(313°, 87%, 32%)
CMYK
C:0% M:93% Y:20% K:40%
Luminance
0.0828
WCAG Accessibility
Aa — #980B79
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #980B79
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#980B79
#0B9929
Analogous
#700B99
#980B79
#990B33
Triadic
#980B79
#7A990B
#0B7A99
Split-comp.
#980B79
#33990B
#0B9970
Tetradic
#980B79
#99700B
#0B9929
#0B3399
Monochromatic
#EF81D7
#E326BA
#901375
#630D51
#20041A
Suggested palettes for this hue.