🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#990A0F
RGB
rgb(153, 10, 15)
HSL
hsl(358°, 88%, 32%)
CMYK
C:0% M:93% Y:90% K:40%
Luminance
0.0698
WCAG Accessibility
Aa — #990A0F
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #990A0F
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#990A0F
#0A9995
Analogous
#990A56
#990A0F
#994D0A
Triadic
#990A0F
#0F990A
#0A0F99
Split-comp.
#990A0F
#0A994D
#0A5699
Tetradic
#990A0F
#56990A
#0A9995
#4D0A99
Monochromatic
#EF8084
#E4252B
#911216
#640C0F
#200405
Suggested palettes for this hue.