🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#990A11
RGB
rgb(153, 10, 17)
HSL
hsl(357°, 88%, 32%)
CMYK
C:0% M:93% Y:89% K:40%
Luminance
0.0699
WCAG Accessibility
Aa — #990A11
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #990A11
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#990A11
#0A9992
Analogous
#990A59
#990A11
#994A0A
Triadic
#990A11
#11990A
#0A1199
Split-comp.
#990A11
#0A994A
#0A5999
Tetradic
#990A11
#59990A
#0A9992
#4A0A99
Monochromatic
#EF8085
#E4252F
#911218
#640C11
#200405
Suggested palettes for this hue.