🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#990A13
RGB
rgb(153, 10, 19)
HSL
hsl(356°, 88%, 32%)
CMYK
C:0% M:93% Y:88% K:40%
Luminance
0.0699
WCAG Accessibility
Aa — #990A13
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #990A13
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#990A13
#0A9990
Analogous
#990A5B
#990A13
#99480A
Triadic
#990A13
#13990A
#0A1399
Split-comp.
#990A13
#0A9948
#0A5B99
Tetradic
#990A13
#5B990A
#0A9990
#480A99
Monochromatic
#EF8087
#E42532
#91121A
#640C12
#200406
Suggested palettes for this hue.