🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#990A35
RGB
rgb(153, 10, 53)
HSL
hsl(342°, 88%, 32%)
CMYK
C:0% M:93% Y:65% K:40%
Luminance
0.072
WCAG Accessibility
Aa — #990A35
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #990A35
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#990A35
#0A996E
Analogous
#990A7D
#990A35
#99270A
Triadic
#990A35
#35990A
#0A3599
Split-comp.
#990A35
#0A9927
#0A7D99
Tetradic
#990A35
#7D990A
#0A996E
#270A99
Monochromatic
#EF80A1
#E4255E
#911238
#640C27
#20040C
Suggested palettes for this hue.