🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Magenta pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#990A78
RGB
rgb(153, 10, 120)
HSL
hsl(314°, 88%, 32%)
CMYK
C:0% M:93% Y:22% K:40%
Luminance
0.0834
WCAG Accessibility
Aa — #990A78
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #990A78
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#990A78
#0A992B
Analogous
#730A99
#990A78
#990A30
Triadic
#990A78
#78990A
#0A7899
Split-comp.
#990A78
#30990A
#0A9973
Tetradic
#990A78
#99730A
#0A992B
#0A3099
Monochromatic
#EF80D5
#E425B8
#911274
#640C4F
#200419
Suggested palettes for this hue.