🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#990B35
RGB
rgb(153, 11, 53)
HSL
hsl(342°, 87%, 32%)
CMYK
C:0% M:93% Y:65% K:40%
Luminance
0.0721
WCAG Accessibility
Aa — #990B35
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #990B35
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#990B35
#0B996E
Analogous
#990B7C
#990B35
#99270B
Triadic
#990B35
#35990B
#0B3599
Split-comp.
#990B35
#0B9927
#0B7C99
Tetradic
#990B35
#7C990B
#0B996E
#270B99
Monochromatic
#EF81A2
#E3265F
#901338
#630D27
#20040C
Suggested palettes for this hue.