🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Magenta pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#990B4D
RGB
rgb(153, 11, 77)
HSL
hsl(332°, 87%, 32%)
CMYK
C:0% M:93% Y:50% K:40%
Luminance
0.075
WCAG Accessibility
Aa — #990B4D
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #990B4D
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#990B4D
#0B9956
Analogous
#990B94
#990B4D
#990F0B
Triadic
#990B4D
#4D990B
#0B4D99
Split-comp.
#990B4D
#0B990F
#0B9499
Tetradic
#990B4D
#94990B
#0B9956
#0F0B99
Monochromatic
#EF81B4
#E3267E
#90134D
#630D35
#200411
Suggested palettes for this hue.