🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#9D0716
RGB
rgb(157, 7, 22)
HSL
hsl(354°, 91%, 32%)
CMYK
C:0% M:96% Y:86% K:38%
Luminance
0.0737
WCAG Accessibility
Aa — #9D0716
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #9D0716
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#9D0716
#079C8D
Analogous
#9C0760
#9D0716
#9C4307
Triadic
#9D0716
#169C07
#07169C
Split-comp.
#9D0716
#079C43
#07609C
Tetradic
#9D0716
#609C07
#079C8D
#43079C
Monochromatic
#F17E89
#E82135
#94101D
#660B14
#200306
Suggested palettes for this hue.