🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#9D1706
RGB
rgb(157, 23, 6)
HSL
hsl(7°, 93%, 32%)
CMYK
C:0% M:85% Y:96% K:38%
Luminance
0.0768
WCAG Accessibility
Aa — #9D1706
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #9D1706
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#9D1706
#068C9D
Analogous
#9D0640
#9D1706
#9D6306
Triadic
#9D1706
#069D17
#17069D
Split-comp.
#9D1706
#069D63
#06409D
Tetradic
#9D1706
#409D06
#068C9D
#63069D
Monochromatic
#F38A7C
#EA371F
#951E0E
#67140A
#210603
Suggested palettes for this hue.