🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#A5319D
RGB
rgb(165, 49, 157)
HSL
hsl(304°, 54%, 42%)
CMYK
C:0% M:70% Y:5% K:35%
Luminance
0.1254
WCAG Accessibility
Aa — #A5319D
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #A5319D
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#A5319D
#31A539
Analogous
#7331A5
#A5319D
#A53163
Triadic
#A5319D
#9DA531
#319DA5
Split-comp.
#A5319D
#63A531
#31A573
Tetradic
#A5319D
#A57331
#31A539
#3163A5
Monochromatic
#E5BDE3
#C973C3
#9A3C94
#762E71
#3E183C
Suggested palettes for this hue.