🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#A73B2F
RGB
rgb(167, 59, 47)
HSL
hsl(6°, 56%, 42%)
CMYK
C:0% M:65% Y:72% K:35%
Luminance
0.1141
WCAG Accessibility
Aa — #A73B2F
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #A73B2F
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#A73B2F
#2F9BA7
Analogous
#A72F5F
#A73B2F
#A7772F
Triadic
#A73B2F
#2FA73B
#3B2FA7
Split-comp.
#A73B2F
#2FA777
#2F5FA7
Tetradic
#A73B2F
#5FA72F
#2F9BA7
#772FA7
Monochromatic
#E6C0BC
#CB7A72
#9C443A
#77342C
#3F1B17
Suggested palettes for this hue.