🧠 Psychology
Warm and optimistic color. Evokes creativity, joy and enthusiasm.
✨ Uses
Food marketing, secondary CTAs, warm design, children.
Tip
Khaki pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#A98A6A
RGB
rgb(169, 138, 106)
HSL
hsl(30°, 27%, 54%)
CMYK
C:0% M:18% Y:37% K:34%
Luminance
0.2817
WCAG Accessibility
Aa — #A98A6A
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #A98A6A
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#A98A6A
#6A8AA9
Analogous
#A96A6A
#A98A6A
#A9A96A
Triadic
#A98A6A
#6AA98A
#8A6AA9
Split-comp.
#A98A6A
#6AA9A9
#6A6AA9
Tetradic
#A98A6A
#6AA96A
#6A8AA9
#A96AA9
Monochromatic
#2A241E
#655748
#9E8A76
#B3A394
#D3C9C0
Suggested palettes for this hue.