🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AC402A
RGB
rgb(172, 64, 42)
HSL
hsl(10°, 61%, 42%)
CMYK
C:0% M:63% Y:76% K:33%
Luminance
0.1249
WCAG Accessibility
Aa — #AC402A
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #AC402A
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#AC402A
#2A97AC
Analogous
#AC2A55
#AC402A
#AC812A
Triadic
#AC402A
#2AAC40
#402AAC
Split-comp.
#AC402A
#2AAC81
#2A55AC
Tetradic
#AC402A
#55AC2A
#2A97AC
#812AAC
Monochromatic
#E9C1BA
#D07D6D
#A24734
#7B3628
#411D15
Suggested palettes for this hue.