🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Magenta pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AD679A
RGB
rgb(173, 103, 154)
HSL
hsl(316°, 30%, 54%)
CMYK
C:0% M:40% Y:11% K:32%
Luminance
0.2117
WCAG Accessibility
Aa — #AD679A
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #AD679A
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#AD679A
#67AD79
Analogous
#9C67AD
#AD679A
#AD6777
Triadic
#AD679A
#9AAD67
#679AAD
Split-comp.
#AD679A
#77AD67
#67AD9C
Tetradic
#AD679A
#AD9C67
#67AD79
#6777AD
Monochromatic
#2B1D27
#68455F
#A17295
#B691AC
#D4BFCE
Suggested palettes for this hue.