🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AF3328
RGB
rgb(175, 51, 40)
HSL
hsl(5°, 63%, 42%)
CMYK
C:0% M:71% Y:77% K:31%
Luminance
0.1148
WCAG Accessibility
Aa — #AF3328
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #AF3328
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#AF3328
#28A3AF
Analogous
#AF2860
#AF3328
#AF7628
Triadic
#AF3328
#28AF33
#3328AF
Split-comp.
#AF3328
#28AF76
#2860AF
Tetradic
#AF3328
#60AF28
#28A3AF
#7628AF
Monochromatic
#E9BDB9
#D1736B
#A43C32
#7D2E26
#421814
Suggested palettes for this hue.