🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B027AB
RGB
rgb(176, 39, 171)
HSL
hsl(302°, 64%, 42%)
CMYK
C:0% M:78% Y:3% K:31%
Luminance
0.1355
WCAG Accessibility
Aa — #B027AB
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B027AB
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B027AB
#27B02B
Analogous
#7027B0
#B027AB
#B02767
Triadic
#B027AB
#ABB027
#27ABB0
Split-comp.
#B027AB
#67B027
#27B070
Tetradic
#B027AB
#B07027
#27B02B
#2767B0
Monochromatic
#EAB8E8
#D26ACF
#A531A1
#7E267B
#431441
Suggested palettes for this hue.