🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B23324
RGB
rgb(178, 51, 36)
HSL
hsl(6°, 66%, 42%)
CMYK
C:0% M:71% Y:80% K:30%
Luminance
0.1181
WCAG Accessibility
Aa — #B23324
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B23324
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B23324
#24A4B2
Analogous
#B2245D
#B23324
#B27924
Triadic
#B23324
#24B233
#3324B2
Split-comp.
#B23324
#24B279
#245DB2
Tetradic
#B23324
#5DB224
#24A4B2
#7924B2
Monochromatic
#EBBDB7
#D47368
#A73B2F
#7F2D24
#441813
Suggested palettes for this hue.