🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B24524
RGB
rgb(178, 69, 36)
HSL
hsl(14°, 66%, 42%)
CMYK
C:0% M:61% Y:80% K:30%
Luminance
0.1377
WCAG Accessibility
Aa — #B24524
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B24524
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B24524
#2491B2
Analogous
#B2244A
#B24524
#B28C24
Triadic
#B24524
#24B245
#4524B2
Split-comp.
#B24524
#24B28C
#244AB2
Tetradic
#B24524
#4AB224
#2491B2
#8C24B2
Monochromatic
#EBC3B7
#D48168
#A74B2F
#7F3924
#441E13
Suggested palettes for this hue.