🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B361B3
RGB
rgb(179, 97, 179)
HSL
hsl(300°, 35%, 54%)
CMYK
C:0% M:46% Y:0% K:30%
Luminance
0.216
WCAG Accessibility
Aa — #B361B3
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #B361B3
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B361B3
#61B361
Analogous
#8A61B3
#B361B3
#B3618A
Triadic
#B361B3
#B3B361
#61B3B3
Split-comp.
#B361B3
#8AB361
#61B38A
Tetradic
#B361B3
#B38A61
#61B361
#618AB3
Monochromatic
#2D1B2D
#6C416C
#A76CA7
#BA8CBA
#D7BCD7
Suggested palettes for this hue.