🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B422AA
RGB
rgb(180, 34, 170)
HSL
hsl(304°, 68%, 42%)
CMYK
C:0% M:81% Y:6% K:29%
Luminance
0.1369
WCAG Accessibility
Aa — #B422AA
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B422AA
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B422AA
#22B42C
Analogous
#7522B4
#B422AA
#B42261
Triadic
#B422AA
#AAB422
#22AAB4
Split-comp.
#B422AA
#61B422
#22B475
Tetradic
#B422AA
#B47522
#22B42C
#2261B4
Monochromatic
#ECB6E8
#D666CF
#A92DA1
#81227B
#441241
Suggested palettes for this hue.