🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B422B4
RGB
rgb(180, 34, 180)
HSL
hsl(300°, 68%, 42%)
CMYK
C:0% M:81% Y:0% K:29%
Luminance
0.1409
WCAG Accessibility
Aa — #B422B4
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B422B4
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B422B4
#22B422
Analogous
#6B22B4
#B422B4
#B4226B
Triadic
#B422B4
#B4B422
#22B4B4
Split-comp.
#B422B4
#6BB422
#22B46B
Tetradic
#B422B4
#B46B22
#22B422
#226BB4
Monochromatic
#ECB6EC
#D666D6
#A92DA9
#812281
#441244
Suggested palettes for this hue.