🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B620B1
RGB
rgb(182, 32, 177)
HSL
hsl(302°, 70%, 42%)
CMYK
C:0% M:82% Y:3% K:29%
Luminance
0.141
WCAG Accessibility
Aa — #B620B1
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B620B1
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B620B1
#20B625
Analogous
#7020B6
#B620B1
#B62066
Triadic
#B620B1
#B1B620
#20B1B6
Split-comp.
#B620B1
#66B620
#20B670
Tetradic
#B620B1
#B67020
#20B625
#2066B6
Monochromatic
#EDB6EB
#D864D4
#AB2BA7
#83217F
#451144
Suggested palettes for this hue.