🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B71F1F
RGB
rgb(183, 31, 31)
HSL
hsl(0°, 71%, 42%)
CMYK
C:0% M:83% Y:83% K:28%
Luminance
0.1101
WCAG Accessibility
Aa — #B71F1F
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B71F1F
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B71F1F
#1FB7B7
Analogous
#B71F6B
#B71F1F
#B76B1F
Triadic
#B71F1F
#1FB71F
#1F1FB7
Split-comp.
#B71F1F
#1FB76B
#1F6BB7
Tetradic
#B71F1F
#6BB71F
#1FB7B7
#6B1FB7
Monochromatic
#EDB5B5
#D96363
#AC2A2A
#832020
#461111
Suggested palettes for this hue.