🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B71F3D
RGB
rgb(183, 31, 61)
HSL
hsl(348°, 71%, 42%)
CMYK
C:0% M:83% Y:67% K:28%
Luminance
0.1125
WCAG Accessibility
Aa — #B71F3D
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B71F3D
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B71F3D
#1FB799
Analogous
#B71F8A
#B71F3D
#B74D1F
Triadic
#B71F3D
#3DB71F
#1F3DB7
Split-comp.
#B71F3D
#1FB74D
#1F8AB7
Tetradic
#B71F3D
#8AB71F
#1FB799
#4D1FB7
Monochromatic
#EDB5C0
#D9637B
#AC2A44
#832034
#46111B
Suggested palettes for this hue.