🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B72E1F
RGB
rgb(183, 46, 31)
HSL
hsl(6°, 71%, 42%)
CMYK
C:0% M:75% Y:83% K:28%
Luminance
0.1197
WCAG Accessibility
Aa — #B72E1F
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B72E1F
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B72E1F
#1FA8B7
Analogous
#B71F5C
#B72E1F
#B77A1F
Triadic
#B72E1F
#1FB72E
#2E1FB7
Split-comp.
#B72E1F
#1FB77A
#1F5CB7
Tetradic
#B72E1F
#5CB71F
#1FA8B7
#7A1FB7
Monochromatic
#EDBBB5
#D96F63
#AC372A
#832A20
#461611
Suggested palettes for this hue.