🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B91D3C
RGB
rgb(185, 29, 60)
HSL
hsl(348°, 73%, 42%)
CMYK
C:0% M:84% Y:68% K:27%
Luminance
0.1139
WCAG Accessibility
Aa — #B91D3C
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B91D3C
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B91D3C
#1DB99A
Analogous
#B91D8A
#B91D3C
#B94C1D
Triadic
#B91D3C
#3CB91D
#1D3CB9
Split-comp.
#B91D3C
#1DB94C
#1D8AB9
Tetradic
#B91D3C
#8AB91D
#1DB99A
#4C1DB9
Monochromatic
#EEB4C0
#DB6179
#AF2843
#851E33
#47101B
Suggested palettes for this hue.