🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B91D4E
RGB
rgb(185, 29, 78)
HSL
hsl(341°, 73%, 42%)
CMYK
C:0% M:84% Y:58% K:27%
Luminance
0.1163
WCAG Accessibility
Aa — #B91D4E
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B91D4E
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B91D4E
#1DB988
Analogous
#B91D9D
#B91D4E
#B93A1D
Triadic
#B91D4E
#4EB91D
#1D4EB9
Split-comp.
#B91D4E
#1DB93A
#1D9DB9
Tetradic
#B91D4E
#9DB91D
#1DB988
#3A1DB9
Monochromatic
#EEB4C6
#DB6188
#AF2852
#851E3F
#471021
Suggested palettes for this hue.