🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B91D51
RGB
rgb(185, 29, 81)
HSL
hsl(340°, 73%, 42%)
CMYK
C:0% M:84% Y:56% K:27%
Luminance
0.1167
WCAG Accessibility
Aa — #B91D51
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B91D51
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B91D51
#1DB985
Analogous
#B91D9F
#B91D51
#B9371D
Triadic
#B91D51
#51B91D
#1D51B9
Split-comp.
#B91D51
#1DB937
#1D9FB9
Tetradic
#B91D51
#9FB91D
#1DB985
#371DB9
Monochromatic
#EEB4C7
#DB618A
#AF2855
#851E40
#471022
Suggested palettes for this hue.